Check Out This “Assassin’s Creed 3” TV Spot

If you were one of the many to watch the NFL’s season opener, you may have noticed a brand new TV spot for one of the year’s biggest games:

Judging by the silence at my party (something that is truly rare, considering the company), I’d have to say the spot is really effective, save for the music choice. It looks like Ubisoft is making a strong case for setting the game in the American Revolution, a setting alone that makes the game feel different than the million modern / future warfare games we’ve seen in the last few years.